Insurance Vandals

Received an e-mail from Direct Line offering me car insurance with vandalism cover.
The headline was "are you worried about the car vandalism in my town", now I hadn't heard about any vandalism in my town so wondered why they mentioned it?
Three days later I read the local paper and it reported a spate of car vandalism had occurred the day before in my town.
Coincidence maybe?
I can't help thinking that some marketing type had bunged a few quid into the hands of a local hoodie gang and told them to go round and smash a few motors, but they had obviously taken longer than expected to do it so the e-mails had already been sent.
Of course this is just my opinion.